What we’re building at Inanimate and how to follow along

16.46, Friday 2 Oct 2026

It has been a busy summer over at Inanimate.

Yes that is still a holding page.

Bringing up a new consumer electronics company is, uh, kinda intense.

So where we’re starting with the whole room computer, ambient intelligence thing is WORKS: five limited-edition devices for your AI agent and you.

Firstly: five??

Yeah haha it’s wild. It’s one platform, many instances.

But also: what are they?

At this point I would recommend you go watch our latest vid from this week…

Watch: WORKS in Progress: Decision Made - Five AI Devices We’re Building (YouTube).

We’ve been telling the story of the design process, and getting down from dozens and dozens of concepts, and this is… well, not quite the “reveal”…

…more like we name the product archetypes that we’re heading for, and there is still a TON of industrial design, tech and so on, all to come.

Regular practice in product world is to be super stealthy and then drop a single “Introducing…” post. That is very much not what we are doing. I hope you enjoy the approach over the coming weeks.


Meanwhile we are also looking backwards at old protos from months ago and what they taught us.

Watch: Prototyping: What Happens When an AI Agent Controls a Lamp? (YouTube).

So if you are interested in agentic lamps, or even in product form (specifically: Why an Anything Device Needs a Familiar Shape), then do check out our channel.

(You can now see why I’ve become obsessed with the egg timer that looks like an egg.)


Places to catch the latest:

Like and subscribe, as they say. I’d appreciate it!

There’s also Lab Notes, our newsletter, and we continue to send that out every 2 weeks. Subscribe here.

Ok back to it.

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