(Here's something I wasn't expecting: branding on product packaging in San Francisco is less brash, less busy, less in-your-face than it is in England. In fact, signage as a whole appears more permanent and more confident to stand on its own. The overall effect is to reduce the invasiveness of advertising. Peculiar.)
(Here's something I wasn't expecting: branding on product packaging in San Francisco is less brash, less busy, less in-your-face than it is in England. In fact, signage as a whole appears more permanent and more confident to stand on its own. The overall effect is to reduce the invasiveness of advertising. Peculiar.)