Only this time, he'd turned it into a whole enterprise, organising food trips with interested people all over the world, to visit unusual places, see how food is prepared and each it. When i spoke with him, he was talking to a TV production company who wanted to follow his next trip.
Every journey starts somewhere.
http://foodspring.com/content/porkcamp-for-foodies/
Matt Webb, Web Directions South 2014 (Sydney, Australia), October 2014